Privacy & Trust

Our Privacy Policy

We design our apps to keep your data private and under your control. Your data stays on your device or in your personal iCloud account. We have no servers, no analytics, and no third-party trackers.

No data selling We do not sell or share your personal information.
iCloud sync only Apple iCloud and CloudKit — no third-party servers.
Apple-first apps Built for a private, native Apple experience.

Mobile Innovations LLC ("we," "our," or "us") respects your privacy. This Privacy Policy explains how we handle information when you use our website and our mobile applications.

We do not sell your personal information. We have no servers, no analytics, and no third-party trackers. Your app data stays on your device or in your personal iCloud account. AI features in our apps (where available) run entirely on-device via Apple Intelligence — your prompts and responses never leave your iPhone.
01

Information We Collect

Mobile Innovations does not operate any servers and does not collect, store, or process your app data. Everything you enter into one of our apps stays on your device or in your personal Apple iCloud account.

The only categories of information that may exist:

  • On-device app data: Information you enter into the app (transactions, budgets, lab results, etc.) stays on your device. It is never transmitted to us.
  • iCloud / CloudKit data: When syncing is enabled, your data is stored in your private iCloud database under your Apple ID. Apple manages the storage; we cannot read it.
  • Location data (family apps): Family-safety apps such as FamBeacon process device location (including precise location) so the people in a group can share their whereabouts and safety status with one another. This location, and the other safety data a group shares, is stored only in the group's own iCloud (CloudKit) and is never transmitted to or accessible by Mobile Innovations. See Section 12.
  • Support communication: If you email us at feedback@mobileinnov.com, your message and email address are visible to our support team.
  • Basic website data: Our marketing website (mobileinnov.com) is hosted on Firebase Hosting. Standard server logs (IP, browser type, page accessed) may be retained briefly for security and performance purposes. The privacy policy page itself collects nothing beyond these standard logs.
02

How We Use Information

We use information only to operate and improve our apps:

  • Provide core app functionality
  • Enable syncing via iCloud / CloudKit
  • Improve app performance and reliability
  • Respond to customer support requests
  • Comply with legal obligations
03

iCloud and CloudKit

Many of our apps use Apple iCloud and CloudKit to sync your data across your devices. Data is stored in your private CloudKit database under your Apple ID, on Apple's infrastructure.

Mobile Innovations cannot read your iCloud-synced app data. Apple processes the data solely to provide the syncing service. Sync can be disabled at any time in iOS Settings > [your Apple ID] > iCloud > Apps Using iCloud.

04

Apple Health and Clinical Health Records (NormIQ)

This section applies only to NormIQ — Lab Results Tracker, which integrates with the Apple HealthKit and Clinical Health Records APIs to help you track and understand your lab results.

What we access:

  • Lab Result Records (HKClinicalType.labResultRecord) — read-only, only when you explicitly tap "Import from Apple Health" and grant permission.
  • Medication Records (HKClinicalType.medicationRecord) — read-only, only when you enable "Medication Sync" in Settings and grant permission.
  • Selected HealthKit quantity types (e.g. blood glucose) — read and/or write only when you explicitly enable the feature.

How it is used:

  • Imported lab observations are saved to your local NormIQ library and synced to your private iCloud database. They are used only within NormIQ for trends, comparisons, AI summaries, retest reminders, and health goals.
  • Medications are held in memory only — never persisted to disk or iCloud — and are used to refine retest timing and flag possible drug-lab interactions on the panel detail screen.

What we do NOT do:

  • We do not upload your health data to any server. There is no Mobile Innovations backend.
  • We do not sell, share, or disclose your health data to any third party.
  • We do not use your health data for advertising, marketing, profiling, or any purpose unrelated to the in-app feature.
  • We are not a healthcare provider and are not a HIPAA covered entity. NormIQ is an educational personal-tracking tool, not a medical device.

Your control: You can revoke clinical-records access at any time in iOS Settings > Privacy & Security > Health > NormIQ. Disabling Medication Sync immediately clears any in-memory medication data. Deleting NormIQ removes all locally cached data.

05

On-Device AI (Apple Intelligence)

Where supported, some of our apps offer AI-powered features (such as panel summaries and conversational chat in NormIQ, finance insights in Easy Expenses Tracker 2, or the weekly Safety Briefing and "Is everyone home?" answers in FamBeacon).

All AI inference happens on your device using Apple Intelligence (the Foundation Models framework). Prompts you send and the responses generated never leave your iPhone, are not transmitted to Mobile Innovations, and are not sent to any third-party AI service (such as OpenAI, Anthropic, or Google).

We do not log or retain AI conversations. Each chat session lives in memory only for the duration of the session.

06

Subscriptions and In-App Purchases

Some of our apps offer optional paid features through Apple's In-App Purchase system. NormIQ Pro is an auto-renewable yearly subscription with an introductory free trial. Other apps may offer one-time purchases.

All payment processing is handled by Apple via StoreKit. We never see or store your payment information. Apple shares anonymized transaction status with the app (purchased / not purchased) so it can unlock features.

To view or cancel an active subscription, open Settings > [your Apple ID] > Subscriptions. Auto-renewable subscriptions renew at the end of each billing period unless cancelled at least 24 hours before renewal. Free-trial users are not charged if they cancel before the trial ends.

Some users qualify for permanent free access (for example, users who installed NormIQ before July 1, 2026 receive Pro at no cost as a "founding member" benefit). This eligibility is verified locally on your device via Apple's StoreKit and does not require any data to be sent to us.

07

Data Sharing

We do not sell, rent, share, or disclose your personal data. Specifically:

  • We do not sell data to advertisers or data brokers.
  • We do not embed third-party analytics SDKs (no Firebase Analytics, no Google Analytics, no Mixpanel, no Amplitude, no Crashlytics, no Sentry).
  • We do not embed advertising SDKs.
  • The only data flows that exist are between your device and Apple's iCloud / App Store services, under your Apple ID, governed by Apple's privacy policy.

We may disclose limited information if compelled by a valid legal process (subpoena, court order) — but because we have no servers and store no app data, in practice there is nothing to disclose.

08

Data Retention

App data you create is retained on your device and in your iCloud account for as long as you choose to keep it. Deleting an item in the app deletes it across your synced devices. Uninstalling the app does not delete iCloud-synced data; you can remove it from iOS Settings > [Apple ID] > iCloud > Manage Account Storage. FamBeacon also deletes some location data automatically after a set period; see Section 12.

Support emails sent to us are retained only as long as needed to resolve your request, then deleted.

09

Security

Your app data is protected by the security of your device (passcode, Face ID, Touch ID) and by Apple's iCloud encryption. Data stored in CloudKit private databases is encrypted in transit and at rest by Apple.

We do not transmit or store your data ourselves, so there are no Mobile Innovations servers that could be breached. We recommend using a strong Apple ID password and enabling two-factor authentication to protect your iCloud-synced data.

10

Your Choices

  • Edit or delete any data directly within the app at any time.
  • Disable iCloud syncing at any time in iOS Settings > [Apple ID] > iCloud.
  • Revoke HealthKit or Clinical Health Records access in iOS Settings > Privacy & Security > Health.
  • Manage or cancel subscriptions in Settings > [Apple ID] > Subscriptions.
  • Delete the app to remove all locally cached data.
  • Contact feedback@mobileinnov.com for support or data questions.
11

California and EU Privacy Rights

Residents of California (CCPA / CPRA), the European Union (GDPR), the United Kingdom (UK GDPR), Virginia, Colorado, and other jurisdictions with similar laws have specific rights regarding personal data, including:

  • Right to know what personal data is collected.
  • Right to access a copy of personal data.
  • Right to delete personal data.
  • Right to correct inaccurate personal data.
  • Right to opt out of the sale or sharing of personal data.
  • Right to data portability.
  • Right to non-discrimination for exercising these rights.

Because Mobile Innovations does not collect, store, or process personal data on any server, we have nothing in our possession to access, port, correct, or delete. All app data is held by you in your device and your iCloud account, and you can exercise these rights directly within the app or through Apple. We do not sell or share personal data.

Legal basis (GDPR / UK GDPR). Where GDPR applies, any processing that occurs within our apps relies on your consent and on the performance of the service you request (for example, sharing your location with your family in FamBeacon). For a family member who is a minor, that processing relies on the consent of the holder of parental responsibility (Article 8 GDPR), given and managed by the adult account holder. In FamBeacon groups that people join themselves (friends, team, school, custom), each person consents for themselves and must be at or above the age of digital consent where they live. You may withdraw consent at any time by turning off the feature, leaving the group, or deleting the data in the app. The EU/UK age of digital consent varies by country (13–16); the account holder confirms they are old enough to consent and to consent on behalf of any minor they add.

If you have questions about exercising these rights, contact us at feedback@mobileinnov.com.

12

Children's Privacy & Family Location (FamBeacon)

Most of our apps are general-audience productivity tools that are not directed to children, and we do not knowingly collect personal information from children through them.

FamBeacon is different: it is a family-and-friends safety app, and its family groups are intended to include minors. This section describes what FamBeacon shares, where it is kept, and how a child's information is handled.

Where FamBeacon data lives. FamBeacon has no servers and no accounts of its own. Everything a group shares is stored in the group owner's Apple iCloud (CloudKit) and in the iCloud of each person in the group. Mobile Innovations cannot see, access, retain, or recover it.

Groups. You can belong to more than one group: a family, friends, a team, school, or a type you name yourself (for example "Roommates" or "Carpool").

  • Family groups share live location by default.
  • Friends, team, school, and most custom groups share presence only — a place name or an approximate area, never a precise live location. Precise location is shared only when you choose it: during an SOS, Walk With Me, Night Out, or Crowd Mode, or when you approve a time-limited request from someone in the group.
  • Pop-up groups end automatically at a time the owner sets. Sharing stops at the end, and the group — its members, places, and history — is deleted on each device.

What people in a group can see. Depending on the group and your settings:

  • Location: your live position or your presence (a place or area), battery level, and when your location last updated. Privacy Zones and presence modes let you share less, or nothing, at places and times you choose.
  • Check-ins, moods, reactions, and "thinking of you" pings you send.
  • Your phone number, if you add your own, so your group can call or text you during an SOS. No one can enter a number on someone else's behalf.
  • Photos: member photos, and a group photo set by the owner. When Apple's Sensitive Content Warning or Communication Safety is turned on for a device, the group photo is checked for nudity on that device and not shown if flagged. The check runs entirely on the device.
  • Safety sessions: SOS alerts and responses, Walk With Me (including the route walked), "Back by" plans, and Night Out and Crowd Mode sessions.
  • Schedules and schedule changes: weekly schedules on your places (for example "school, weekdays 8 to 3"), and days off, early releases, and late starts for a place on a given date, whether typed by hand or taken from a calendar you linked. A change from a linked calendar carries only the date, the kind of change, its time, and the calendar event's title.

How long FamBeacon keeps it.

  • Location history: 30 days (365 days with FamBeacon+), then deleted from your device and from iCloud.
  • Arrival and departure receipts: 24 hours (30 days with FamBeacon+).
  • Walk With Me routes: 7 days after the walk starts.
  • Schedule changes (days off, early releases, late starts): 14 days after the date they describe.
  • Pop-up groups: deleted when they end.
  • Everything else is kept until you delete it, leave the group, or the owner deletes the group.

Kept on your device only — never shared or uploaded.

  • Emergency contacts you add for SOS. When you raise an SOS, FamBeacon can prepare a text to them with your location; you send it yourself from Messages.
  • Camera: used only when you choose to scan an invite QR code to join a group, or to photograph a printed schedule so FamBeacon can read it. In both cases the image is analyzed on the device and is not stored, uploaded, or shared.
  • Calendar links: if you link a school, team, or work calendar to a place, FamBeacon downloads that calendar from the web address you provide, on your device, about once a day, using a secure (HTTPS) connection. The request contains nothing about you or your group. The address and the calendar's full contents stay on your device; only the resulting schedule changes (see above) are shared with your group. FamBeacon does not read the Calendar app and asks for no calendar permission, and Mobile Innovations never receives the address. Removing the link removes the changes it created.
  • Motion data: used only for features you turn on (saving where you parked, possible crash detection), processed on the device.
  • Apple Intelligence: summaries such as the weekly Safety Briefing and answers to "Is everyone home?" are generated on the device by Apple's on-device model, using only what your group already shares (see Section 5).
  • Siri, widgets, and Apple Watch read the same data already on your devices.

Children and teens in family groups.

  • Parent/guardian control. An adult account holder creates the family group and may add members, including their own minor children. By adding a member as a child or teen, the adult confirms in the app that they are the child's parent or legal guardian, or have the guardian's permission, and consents to the processing of that member's information on their behalf.
  • Parental consent (COPPA). Because a parent or guardian sets up and controls a minor's participation, that adult provides the consent contemplated by the U.S. Children's Online Privacy Protection Act (COPPA). We do not knowingly collect a child's personal information directly; a child's information is provided and controlled by their parent or guardian, and it is stored only in the family's iCloud.
  • What the child sees. A child who joins on their own phone is shown exactly what the group can and cannot see before any location is shared.
  • EU/UK minors (GDPR Article 8). For members who are minors, processing relies on the consent of the holder of parental responsibility, as described in Section 11.

Friends, team, school, and custom groups. People join these groups themselves with an invite link or QR code, usually without a parent involved. You must be old enough to consent to this processing where you live — 13 in the United States, and 13 to 16 in the EU/UK depending on the country. If you are younger, a parent or guardian must set FamBeacon up with you. These groups share presence only by default, and no one else can turn on precise sharing for you. FamBeacon is not directed to children under 13 outside a parent-managed family group.

Removing members, leaving, and deleting data.

  • Anyone can leave a group or delete their own FamBeacon data at any time within the app.
  • The group owner can remove a member and delete the group. Deleting a group deletes its data from iCloud for everyone.
  • Groups joined with an open invite link use Apple iCloud sharing that lets anyone with the link join. Removing someone from such a group removes them from the group in FamBeacon, but their iCloud may still be able to reach the group's shared data until the owner deletes the group. The app explains this when you remove someone.

If you believe a child's information has been shared without appropriate parental consent, or you want help reviewing or deleting a child's information, contact feedback@mobileinnov.com and we will take appropriate steps.

13

Changes to This Policy

We may update this Privacy Policy periodically. Updates will be reflected with a new "Effective date" at the top of this page. Material changes will also be communicated through the app or via an App Store update note where appropriate.

14

Contact Us

If you have questions about this policy or how we handle your data, please reach out at feedback@mobileinnov.com.

This policy applies to all Mobile Innovations apps:

Debt Free Budget Envelopes Checkbook Checkbook Ledger 2 Easy Expenses Tracker 2 NormIQ — Lab Results Tracker Pulsivo Vestyx Billora CloseQuote FamBeacon HomeKnot Havault

Explore the apps behind this policy.

This policy applies to all Mobile Innovations apps — your privacy-first tools for finance, freelance work, health, family, and home.